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Old 10-13-2006, 06:01 PM
Tyhm Tyhm is offline
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Hmm, a Pre-XMas Sale could be a good idea; driving in some critical traffic, especially if it isn't something so regular people just wait for Graal to be on sale...
And if we combine that with the switch to Monthly, people could get more Days of Graal for the same price...but maybe introductory prices is a bad move.

The central issue to all of this is that Unixmad's losing money on people who register once and stay forever. I can't imagine it's all that expensive to Store inactive accounts, so it's the lag of active accounts plus the loss of new accounts from transfer. The second, transferring lifetimes, can be countermanded by forcing password changes and tying it to the email-unless they sell the email account too. In which case...this is a dangerous and possibly illegal idea, and probably impossible, but we email them invitations to use The Same Credit Card to upgrade to Gold...if that don't scare people off selling their accounts...
Or we could require them to confirm their billing information to receive their new password. What is your address?, please confirm the last 4 digits of the card you used, etc. If I'm giving the lifetime account to my brother I don't mind giving him that, but if it's some stranger in New York, why should he know enough to steal my credit card?
I still say that if Unixmad wants more money out of the Registered playerbase though, putting up another surprise-toll booth ain't the answer. More traffic or cheaper premium content maybe, revoking old contracts no.
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